GOOGLE MY BUSINESS OPTIMIZATION 101
GMB 101: The Benefits of Ranking Higher on Google Maps
Tens of billions of searches on Google Maps happen every month and the number is only increasing year over year. If you’re not showing up in the first few results, you’re missing out on potential customers! In today’s competitive world, achieving a top ranking in Google Maps or any of the other search engines for that matter can an uphill battle to attempt on your own.
Here’s a list of reasons you want your business in the coveted “3 Pack” when your customers search for your company on Google.
1. Higher rankings can improve customer conversion rates.
Being in the top three of Google Maps rankings can help you get more customers! According to experts, listings in the top three spots of Google Maps have a 44% higher click-through rate and conversion rate than those outside of the top three.
Being in the top three increases your likelihood to appear on local searches, which means more customers will be able to find you easily. When people can find you easily, they are more likely to convert into sales, which means an increase in revenue.
2. Ranking higher in maps can mean more traffic to your website.
As I’m sure you know, people like to click on something they see at the top of a list. They’re less likely to scroll down to find something. This means that if you rank higher in Google Maps, you’ll be the first thing a user sees when they search for your business. And, because you’re on the first page of results (versus being on the second or third page), more people will visit your site.
The added benefit of all this is that more organic, free traffic will be driving to your website. That means more potential customers and higher conversion rates for your business.
3. Higher Prominence in Local Searches
When you’re at the top of Google Maps rankings for your relevant keywords, your business listing will rank higher on local searches like “Best restaurants in Atlanta” or “Plumber nearby.” You’ll be one of the first businesses that pops up when someone is looking for a service near them.
4. Ranking higher in search engines means you’re easily found by people who are not on your mailing list or social media accounts.
If you’re in first place in Google Maps, that means people can find you without any additional marketing or advertising. This can help you expand your customer base even if you don’t have a lot of money to invest in your business. It’s hard to say no to free customers!
If you don’t appear on the top of Google Maps, you are missing out on potentially thousands of new customers who aren’t even considering your business.
5. Your competitors could be ranking higher than you, possibly taking away potential customers from you!
A study by Bright Local found that 93% of consumers used the internet to find a local business in the last year, with 34% searching every day. That means if your business isn’t ranking at the top of Google Maps, your competitors could be taking away potential customers from you.
Being ranked in the top 3 of Google Maps can be a huge advantage for your business. Having your company name/logo displayed at the top of the search results gives you an edge over your competitors who are not ranked highly.
This is why having your website rank highly for local keywords is so important. If you want to be seen in the “map pack”, then you need to be ranking for local keywords. This means that when someone searches for “coffee shop” or “pizza delivery” you should show up and get your business noticed.
There are a lot of myths about how to achieve higher rankings on Google Maps, but the truth is that getting listed is just the first step towards having more customers show up at your door. Getting off to a strong start with Local SEO requires doing multiple things right and taking advantage of everything that Google offers. The sooner you start, the better chance you have at ranking higher in searches and bringing in new customers.
Leave the Work to Us!
Map Ranks is an all-in-one Google Profile management service that keeps your business profile up-to-date, optimized, and ranking higher on Google Maps. Leave the small details to us:
- Perform keyword research for your industry
- Setup products/services/descriptions with the proper keywords
- Manage your customer reviews
- Create weekly posts for your listing
- Setup the integrated GMB website builder
- Create and manage citations/directory listings
- Send weekly performance reports
Read Our Google Reviews
Real reviews from our actual clients on Google
- Adam Alobaidy1/25/2023
We came to Map Ranks after our SEO and internet marketing took a tank and we couldn’t bring it back to life. Map Ranks and their team turned it around in two weeks. Two weeks we starting getting new patients from google ads and good searches and just our website. Website traffic increased dramatically. Social media exposure as well. Extremely... read moreWe came to Map Ranks after our SEO and internet marketing took a tank and we couldn’t bring it back to life. Map Ranks and their team turned it around in two weeks. Two weeks we starting getting new patients from google ads and good searches and just our website. Website traffic increased dramatically. Social media exposure as well. Extremely impressed with their knowledge and skill. Thank you Map Ranks. read less
Dr. Cameron Hall1/24/2023 -
The MapRanks team is nothing short of amazing. Their expertise is something I have ever seen. Plus the customer service is top notch. I am proud to be working with them
Tyler Carlson1/12/2023We went through several companies to try to help us improve our Google presence and to generate an overall interest and activity in our company. Map Ranks helped us understand what was needed to succeed in the google arena. The service transformed our company where other companies couldn’t adequately guide us in the right direction. This company did not only... read moreWe went through several companies to try to help us improve our Google presence and to generate an overall interest and activity in our company. Map Ranks helped us understand what was needed to succeed in the google arena. The service transformed our company where other companies couldn’t adequately guide us in the right direction. This company did not only turn the light switch on by getting our company up in front of clients, it literally saved our company. Thank you Map Ranks! read less
321 Cutz1/02/2023 -
Map Ranks has unbelievable service, great pricing and are always ready to help. I've gone through numerous companies to help take our business to the next level and failed. I've been with Map Ranks for about a month now and I'm already seeing improvements!! Highly Recommend!!
jivan mansour12/13/2022 -
We are happy we chose Map Ranks for help marketing for our nail salon. Since we’ve been working with them we are ranked #1 on Google Maps for our top keyword ‘nail salon in Corpus Christie’. They are very fast in making updates and are always available for when we need them. If you are considering using them for... read moreWe are happy we chose Map Ranks for help marketing for our nail salon. Since we’ve been working with them we are ranked #1 on Google Maps for our top keyword ‘nail salon in Corpus Christie’. They are very fast in making updates and are always available for when we need them. If you are considering using them for your business, do not think twice. They are the real deal! read less
Leslie Nails11/27/2022 -
Very Knowledgeable and creative individuals at map ranks. They are the best and highest ranking marketing service we have utilized. I would highly recommend their services for map ranking and Internet marketing.
Ben Mousavi11/16/2022 -
Wow! There's so much I can say! I'll start by saying the staff are amazing, they actually care! I will recommend Map Ranks to whomever needs marketing for there business. It's random that you find people who actually cares about you and your business, they don't just want your money they want your business to be successful and profitable.... read moreWow! There's so much I can say! I'll start by saying the staff are amazing, they actually care! I will recommend Map Ranks to whomever needs marketing for there business. It's random that you find people who actually cares about you and your business, they don't just want your money they want your business to be successful and profitable. They also do random calls checking up on you to see how things are going for you and your business, they're very helpful 🙂 and stay on top of things in the back ground im very thankful and grateful to have them in my life, I didn't only purchase a plan but I also gained friends. Thanks for being a blessing to me and my business, Map Ranks Rock your the the best hands down. I 1000% recommend Map Ranks💖 read less
Tamara Mosby10/19/2022If you need a company to help you rank higher in google maps, look no further. Map Ranks is an awesome company they have helped my business grow in a very short amount of time. Anytime you have questions they get back to you in a matter of minutes. I highly recommend using Map Ranks if you’re looking for more... read moreIf you need a company to help you rank higher in google maps, look no further. Map Ranks is an awesome company they have helped my business grow in a very short amount of time. Anytime you have questions they get back to you in a matter of minutes. I highly recommend using Map Ranks if you’re looking for more traffic! I will not use any other company. Thanks guys for all your help. We have seen a massive amount of growth! read less
jeffrey Shaw10/13/2022 -
The people at Map Ranks have done an incredible job for my business. They complete the work in a timely manner and always respond quickly to questions I have. I would recommend them to anyone looking for a big boost to your Google My Business account.
Derek Oliverson9/07/2022I have only been using map ranks for about four months now .I had numerous other companies try to rank me up never could get us above 12th on the Maps Listings . Map ranks has me number one could not be happier with their results for my company. I would highly recommend them and I’m going to recommend... read moreI have only been using map ranks for about four months now .I had numerous other companies try to rank me up never could get us above 12th on the Maps Listings . Map ranks has me number one could not be happier with their results for my company. I would highly recommend them and I’m going to recommend some of my friends that own other companies as well . I almost gave up on trying to deal with companies calling me 4 to 5 times a day promising me they could get me ranked up higher, so glad I found these guys !!! read less
Marcus Bellino9/03/2022It's my pleasure to leave Shaun at MapRanks a very positive review. He's personal fixing a 8 year mess my current company has left my company in. He has always returned my calls and or texts in a timely manner. Very professional..an I look forward to a long lasting business relationship with his company.
Brad Gross8/22/2022 -
Thank you map Rank i was lookingfor a company like you now i'm in the first place in Google for the People need my services of tv repair Thank you i recomend MAP RANK
RADIO AMMANEZER8/08/2022The customer service has been excellent. I had some issues with my business ranking since we moved locations. Map ranks knew exactly what to do to get the issue resolved. I now am looking forward to the business ranking in three pack for Google maps again. Thanks Map Ranks!
Rooftops Unlimited8/04/2022I. Looked at alot of marketing companies out. There. And. I couldn't find a good one out there but when I found mapranks I New. That this was the one You know when you find a ... read moreI. Looked at alot of marketing companies out. There. And. I couldn't find a good one out there but when I found mapranks I New. That this was the one You know when you find a good one , and thank. God. I. Did. Just having a phone conversation I knew that I didn't have to look anymore, so. If you are. Looking for a great marketing company try these guys you won't be. Disappointed... read less
David Leonard7/28/2022 -
Shaun has made navigating the world of google business so easy! He was quick to respond and resolve my concerns. Highly recommend!
Lauren Roberts7/18/2022Map Ranks has been amazing! They are professional and Shaun was quick to respond and resolve any concerns I had. They have helped our company reviews and google presence tremendously! Highly recommend!
Bustos Management7/18/2022I've been a business owner since 1993. It's been rare to discover a service that exceeds expectations. I highly recommend Map Ranks for your business. I've been impressed with the quick and significant exposure they've been able to add to my online exposure. It's worth the cost!
William Bustos7/18/2022